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Queen's ware Peter Rabbit nurseryware bowl - 1965

Nursery ware - Peter Rabbit bowl, photo M. Coupe, © Wedgwood Museum
    Nursery ware - Peter Rabbit bowl, photo M. Coupe
    © Wedgwood Museum

Josiah Wedgwood and Sons started making nursery ware decorated with the characters of Beatrix Potter in 1947 after an arrangement was reached with Frederick Warne, the publishing company that held Potter's copyright. Since then nursery pieces featuring Peter Rabbit in particular have become increasingly popular not only in Britain but also in the important Japanese and Far East markets.

Josiah Wedgwood and Sons started making nursery ware decorated with the characters of Beatrix Potter in 1947 after an arrangement was reached with Frederick Warne, the publishing company that held Potter's copyright. Since then nursery pieces featuring Peter Rabbit in particular have become increasingly popular not only in Britain but also in the important Japanese and Far East markets.

  • Type of object: Dessert ware/bowl
  • Mark: WEDGWOOD
    10/0/65
    [Impressed]
    WEDGWOOD
    of ETRURIA &
    BARLASTON
    Copyright
    Frederick Warne & Co.
    Beatrix Potter Designs
    PETER RABBIT
    N 527
    [printed in black]
    A
    [Printed]
  • Year produced: 1965
  • Body: Queen's ware, cream-coloured earthenware
  • Glaze: cream
  • Material: ceramic
  • Decoration: lithographed
  • Accession number: 11087b
  • Dimensions: 40 mm (height), 145 mm (diameter)

Other images

Related people

  • Beatrix Potter After

    Beatrix Potter - After (1866 - 1943)

    Helen Beatrix Potter (28 July 1866 – 22 December 1943) was an English author, illustrator, natural scientist and conservationist best known for her imaginative children’s books featuring animals such as those in 'The Tale of Peter Rabbit' which celebrated the British landscape and country life.

Glossary

  • Queen’s ware

    Queen’s ware

    In 1765 Wedgwood provided a tea and coffee service to Her Majesty Queen Charlotte (wife of George III) in the new earthenware body he had recently perfected. She was so pleased with the set that she not only allowed Josiah to style himself ‘Potter to Her Majesty’, she also allowed him to call his new earthenware ‘Queen’s ware’ - a name by which Wedgwood’s cream coloured earthenware is still known today.

  • Frederick Warne & Co.

    Frederick Warne & Co.

    Frederick Warne & Co was founded in 1865 by a bookseller turned publisher who gave his name to the firm. His three sons took over the business towards the end of the century, specialising in the publication of children's books and stories. Although the firm initially turned down the chance to publish the first Beatrix Potter book about Peter Rabbit, the brothers changed their mind on the understanding that Miss Potter redid all the illustrations in colour.

    So in 1902 'The Tale of Peter Rabbit' was published, and thus began a forty year partnership that saw the publishing of a further 22 books and the developement of a long lasting merchandising programme.

    In 1983, Frederick Warne & Co was aquired by Penguin Books, and the merchandising programme was expanded from 35 licences to over 400 by the late 1990's. The programme continues to grow up to present day with licences for TV, DVD and films.

  • Nurseryware

    Nurseryware

    Nurseryware by Wedgwood was usually of Queen's Ware, and included mugs, plates, porringers and teacups and saucers. The most celebrated nurseryware range by Wedgwood was the Peter Rabbit set, reproduced from original Beatrix Potter drawings.
  • Characterware

    Characterware

    Characterware